News

Do Good Feel Good is a movement of Pacific young people in South Auckland. They have three principles or ideas that inform their work: systems change, design thinking, and critical thinking, all through a Pacific lens and delivered by The Cause Collective – a Pacific social change agency in South Auckland.

Just prior to the lockdown, the leadership team worked hard to identify key principles for their work to transition online: safe spaces, authenticity and vibe.

On the first day of lockdown they launched their Instagram Takeovers. At that time Chillion Sanerivi, the Youth Systems Innovator explained: “We are using Instagram Live to engage with our young Pacific people. We put together a ‘to do’ list and designed a roster where every young person
takes responsibility for a Takeover on Instagram. We are using these 3-7 second snapshots of things that young people can do throughout the day. It might be a word of the day, an encouragement of the day, tips on what to do during lock down, games, exercise, cooking… People are also able to drop some questions into the Instagram Takeover, so there is some interaction.

“I suppose how we know that it is working is that the global organisation Active Citizens, which is a programme of the British Council, has picked up on what we are doing and put it on their global platform.

“Also Ara Taiohi, the national peak body for youth development, which has been following us on Instagram, asked us to partner with them in their Don’t Burst Your Bubble campaign, breaking down the Level 3 messages for young people, because these can be confusing.”

We spoke with Chillion again at the end of May and he picked up their story: “As a movement it has been important to create an online hub that was safe and authentic for all our members. When we started with Instagram Live we had over 800 followers. Now we have over 1300. We’ve used Zoom multiple times for talanoa, where young people have dialogue on all sorts of topics such as Covid-19, young people as essential workers, youth voice and concerns about the apathy amongst some young people who are not following the government rules. As we are a solution-focused movement, we also took the lockdown as an opportunity to incubate virtual ideas within our movement to quickly learn if they will be successful to eventually scale up to our wider followers. This is right across our nine squads focusing on different issues that are important to them.

“During lockdown of Level 4 and Level 3, we had 10 young essential workers. We recognised very quickly that many young people were doing extra hours to meet the community demands and we wanted to talk about how they need to look after themselves.

“As we slowly transition into the lower levels as a nation, we will be introducing new strategies to ensure that our members are well informed of new safety measures and practices. We want to ensure that the movement is still well connected and strong balanced with everyone’s safety. We don’t see this as a hindrance to what we do but an opportunity to be innovative and creative while maintaining who we are and the aspirations for leading social change in South Auckland.”